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Art Direction, Conceptualisation
Your Essential Friend
Legrand is French-based premium brand in switch industry, especially in UK and Dubai. This brochure is targeted to the consumers to promote the upcoming environmentally-friendly product/switch collection, e-Fren. While the new product is aesthetically simpler than the others Legrand products, we need to emphasise on the functionalities featured in the product.
We feel that the use of iconography and vector illustrations is needed for the concept. Hence we applied the design treatment to convey product message and USP - that the featured product is simple, but packs a bunch of good feature.